LSI 720 Brand Video

Creative Direction / Motion Design / Production / Editing / Animation / Music Supervision

Brief: Bring and old brand back to the future

LSI Industries, a company with a long history, developed modern, technical solutions and needed an updated brand to tell their new story. LSI, rebranded as 720, needed a video to showcase their new position.  

LSI wanted to film at there location & factory in the Midwest. While they offer high-tech solutions, their offices stayed back in the 1970s. Thus, we had to make their space look modern with no budget to update anything.

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Solution: A lot of art diection and long lenses

Filming close up on the teams while keeping a shallow depth of focus, we managed to turn an old, worn office, into a high-tech space where you expect the innovations that LSI create to come from.

The final video beautifully captures the scope of LSI’s capabilities as 720 – a modern, forward-thinking brand.

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Selected Works

Amazon PayBrand Video

Craft SyndicateSocial Campaign

LSI 720Brand Video

We MakeBrand Video

HPE DoodlesSocial Campaign

Amazon Pay FasterBrand Video

Neurelis Unbranded DCEBranded Video

Contact

Axel Gimenez
Brooklyn, NY

Phone: +01 310 403 8198
Email: axel@agbk.nyc

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Video Content Production & Development