We Make Brand Video

Account Management / Creative Development / Creative Direction / Motion Design / Production / Editing / Animation / Music Supervision

Brief: A beautiful video for a beautiful cause

The We Make brand video showcases the fantastic initiative that gives an opportunity for people affected with Down-Syndrome to become genuinely independent workers who can now meaningfully contribute to society instead of relying on society.

We were given a series of illustration and graphic elements, along with a script, and were asked to create an animation that is fun, informative, and inviting.

Solution: Elevating art on the page

We worked with the agency’s creative director and added subtle flourishes that supported the brand message.

The final animation resulted in a timeless video that captures the spirit of We Make and what it is trying to accomplish. It has helped the organization reach families with autistic members as well as start the conversation with potential partners that expand the positive We Make can offer.